Month: November 2017

Destination Spotlight: Colorado Springs, CO

Colorado Springs: A Colorado Gem for Special Events & Activities

One of our favorite locations Imprint Group services as a Destination Management Company (DMC) is Colorado Springs. Colorado Springs is a beautiful place that’s fun to visit any time of year, but take it from us…the holiday season in the Springs is especially magical.

There are activities for every member of the family and in any terrain – from the parade of lights downtown to sleigh rides in the hills, you get the best of city and country holiday life in Colorado Springs.

Enjoy a Christmas Stroll hand-in-hand with your family during “Dickens on the Avenue” as part of Old Colorado City’s Christmas Stroll. Wear your favorite holiday sweater and enjoy entertainment, food, Santa sightings and more from Nov. 25-26th.

Can’t make it this month? The Annual Holiday Stroll in downtown Colorado Springs is Dec. 6th when stores stay open late for one night only.

Visit the world-famous Broadmoor Hotel for some special holiday entertainment – the annual Broadmoor Holiday Show (multiple dates in December) is for children of all ages and this year will be headlined by Grammy-Award winning artist Debby Boone.

When in Colorado Springs, plan a visit to Sevan Falls when you go to the Broadmoor for the Third Annual Winter Lights event, where the entire canyon is lit up with more than 100,000 individual white lights on Friday, Saturday and Sunday nights from Nov. 18 through Feb. 25.

Holiday light viewing is plentiful in the Springs, check out the Festival of Lights Parade on Dec. 2 downtown or the Cheyenne Mountain Zoo’s Electric Safari during weekends in December featuring nearly one million lights throughout the zoo.

If you have kids, make sure you schedule time for the Santa Express Train, where families dress in their pajamas, enjoy free hot chocolate and a beautiful train trip to the “North Pole” to visit Santa in Christmas Town. Three Colorado Springs departures are scheduled daily from Nov. 17th through Dec. 28th. 

For more information about the ideas above and the plethora of other great holiday options in Colorado Springs, read here.

Imprint Group is your premier Destination Management (DMC) partner in Colorado Springs, and here to help you plan your next special event, handle your transportation needs, be your right hand for your next event or coordinate activities for the week.

Filed under: Colorado, Destination Management, Live Music and Entertainment

No More Holiday Gift Baskets

Before you turn to the traditional gift basket for the holidays, as a token of your appreciation at work or for a friend, let Imprint Group give you a fresh take on the ‘ol basket standby with something sure to impress your giftee.

Don’t get me wrong, I thoroughly enjoy the gift of food. Anytime I’ve personally received a gift basket of yummy treats, I look upon those premium chocolates, the bottle of wine and the gourmet mini-pretzels and I melt a little inside. In fact, food might be my love language. But with every gift basket you know that they were pre-ordered online and made to fit the masses, which means my connection to that person, the giver, immediately runs short the moment the leftovers hit the garbage can.

At Imprint Group, we are a people-oriented industry. As “creatives” we consistently engage with our clients regarding their event planning needs. We take the same “people-oriented” approach when it comes time to picking out that special holiday gift for our favorite client. Gift giving is all about sharing. Sharing comes out of a love or respect for that intended person. You are essentially saying, “I care enough about you, I am going to get you a gift that means something to YOU.”  So, how to we move BEYOND the traditional gift basket? Here is a list of my top 5 favorite holiday gifts for clients for 2017:

Imprint Group is a Colorado Event Planning Company Specializing in Destination Management Services, Corporate Event Planning & Event Production in Denver. Imprint Group is a Colorado Event Planning Company Specializing in Destination Management Services, Corporate Event Planning & Event Production in Denver.







Local Brews and Booze Gift:  Give your guests a local Denver flair with a Mini Christmas Ale Keg from Breckenridge Brewery & Mini Laws Whiskey Bottles. Both local companies, these adorable mini gifts will sure to be memorable for guests. Remember, booze is always better when shared among friends!

Colorado's top Destination Management Company. Award-Wining Colorado Corporate Event & Meeting Planning Company. Corporate Event Management at it's finest.

The Give-Back Gift: Companies like Giftback & Kiva are organizations that offers gift cards that allow the recipient to choose the borrower he or she wants to support. Our clients have the ownership and choice of their preferred organization to support!

Colorado's top Destination Management Company. Award-Wining Colorado Corporate Event & Meeting Planning Company. Corporate Event Management at it's finest.

“Coloradical” Clothes: Whether you’re a native or a native at heart, repping Colorado is an important aspect of life in the Centennial state. Luckily, Mile High designers have caught on and created some stylish looks that any “local” could love. Give some cozy items like a “Coloradical” Hat or a state flag adorned ski jacket or sweatshirt.

Denver DMC | Colorado Destination Management Company (DMC) | Corporate Event Planning Colorado | Denver Event Planning | Colorado Corporate Events | Imprint Group ColoradoA Local Membership: For the museum lovers, consider giving your client a year-long member ship to a local museum. Whether it’s art or science, they can keep going back and enjoy the membership perks as well (bringing guests, attending special exhibits etc.)

Colorado's Premier Destination Management Company (DMC). Industry Leader in Corporate Meetings & Denver Event Planning | Award-Winning Corporate Events & Colorado Meeting Planning Company | Imprint Group

The Sweet Tooth: Now I’m not going to disparage all food-related gift ideas. Take the initiative and support a Colorado local shop like Temper Chocolates, located at the Denver Central Market in Downtown Denver. Producing chocolates before your eyes, you can choose from an eclectic assortment of ready-made truffles. Not only are these eye-catching sweet treats, but they are super yummy as well!


By Megan Holland, Creative Solutions Manager

Filed under: Live Music and Entertainment


Colorado DMC | Florida DMC | Las Vegas DMC | Destination Management Company (DMC) and Corporate Event & Meeting Planing in Colorado, Florida, Nevada and Beyond! | Imprint Group

Friday, Nov. 10, 2017

Franny Starkey, 303-623-1492

DENVER, Colo – Imprint Group, formerly AXS, was honored to be named as the “Best DMC” in Southwest region in the first Annual Stella Awards.

The Stella Awards, sponsored by the Northstar Meetings Group, is meant to “recognize suppliers that consistently deliver quality service and innovation to meetings and events worldwide.” Winners were chosen by a panel of expert judges from the event industry. Northstar Meetings Group Senior VP and Chief Content Director Lori Cioffi said, “Ultimately, the winners are our picks for the best of the best. This program shines a light on the truly outstanding organizations in our industry.”

Imprint is proud to be named “the Best” among several other stand-out Colorado industry leaders – The Broadmoor, Gateway Canyons Resort & Spa, Beaver Run Resort & Conference Center; and the Hyatt Regency Colorado Convention Center.

“We are humbled by this recognition,” said Nicole Marsh, Imprint Group Partner, “The Stella Awards is about peers recognizing the work of fellow peers, so this award is particularly meaningful. We pride ourselves on putting innovation and exceptional customer service first in our day-to-day work and we are grateful to be recognized for that effort by Northstar Meetings Group with this inaugural Stella Award.”

Imprint Group is a full-service event transformation company with meeting and event experts in various disciplines to provide the ever-powerful value add to any project. Clients recognize the Imprint Group difference through our high standard of professionalism and service, ensuring a consistent and flawless meeting and event experience, every time.

Services provided by Imprint Group include:

• Branding & Design
• Destination Management Company (DMC)
• Live Music & Entertainment
• Event Production Services
• Teambuilding
• Tours & Attractions

Visit or call 1-303-623-1492 today to inquire about our services!


Filed under: Live Music and Entertainment

Increase Attendance at Your Next Event!

Imprint Group Wants to Help Make Your Next Event a Success

AXS Group Team Employee MarcieAs event organizers know, there are many critical details that go into planning a successful event no matter how large or how small the program. The most crucial piece of the event is the attendee! At the end of the day, Imprint Group plans events with a purpose in mind for a specific audience, so how can we ensure a good turn-out for events and increase attendance?

How to Promote Your Next Corporate Event, Special Event or Meeting for Increased Attendance:

  • Focus on the objectives. Work with key stakeholders to understand the goals and outcomes you want to achieve for the program. This will make it easier to connect with your attendees and learn more about what they want or how they learn and respond to the content.
  • Choose an appropriate location, date and time! This is another crucial piece of planning an event. Location is important as you’ll want a memorable destination but one that is also convenient and affordable. Keep in mind where your stakeholders are from and how they will travel to attend. If they will all be arriving late night and jet-lagged, do you want the first day to be an early start or should you budget in some time for guests to ease into the new time zone comfortably. Unless you plan to piggyback off a competing or similar event, be careful not to schedule your event at the same time as another event that your attendees will want to participate in.
  • Invite early and follow up regularly. Create fun teaser clips for the event, any featured talent or speakers? Running a contest or promotion? Post updates regularly across various platforms to keep people interested and engaged. Clearly communicate the benefits of attending the event and give attendees something to look forward to!
  • Look for Event Partners. Build relationships with sponsors or industry groups and look for unique opportunities to cross-promote. You’ll gain more exposure and reach a wider audience. Working with sponsors you can promote exciting product launches or special training opportunities for your attendees.
  • Streamline the registration process. Make it easy for stakeholders to find event details and register for sessions. Offering tours and other optional activities? Keep these consistent with your registration system so you can mitigate the number of questions and confusion for attendees.
  • Invite and embrace digital attendees. Technology now allows attendees to participate no matter where they are in case they can’t physically attend the conference due to schedule commitments, cancelled flights, expensive travel, and many other obstacles.
  • Lastly, follow-up and use the feedback to improve. After the event, do a recap of the program– what did and didn’t work well for the group? Ask attendees for feedback to see where you can improve. Offer incentives or special offers for returned surveys. Be sure to take your notes and all provided feedback to your planning meetings to improve the experience for next time.

By Marcie Lapehn, Operations Manager

Filed under: Meetings and Events, Nevada

Tips for Working with a Caterer

Imprint Group is comprised of experienced industry leaders with extensive backgrounds from all over the event planning community, which is what makes us so knowledgable about every aspect of Destination Management and Event Planning. Catering is no exception and at Imprint Group, John Collins has over a decade of experience in this field to give you the best insight for working with a caterer.

Corporate Event Planning Company specializing in Event Management & Destination Management Services for Meeting Planners in Denver, Florida & Las Vegas.

I started my career in the hotel industry doing a series of jobs from pool boy to serving as the Assistant Director of Banquets at a Westin and a lot of other things in between including as a CSM for 8 years. Now, I serve as Imprint’s Director of Operations managing our incredible team and serving as the main liaison between our office and our vendors. One of the constant threads throughout my career has been my work with incredible caterers and some not-so-incredible caterers. Food and food service is a vital part of the success or failure of an event. You can do everything right, but if the food is late or ill-prepared, it’s a difficult road to recover. Here are some tips I shared with my team on how to work with a caterer:

  • What’s your preference? Is there a preferred list of caterers that you need to choose from depending on the venue? Some venues require that you work with a pre-approved list of caterers.  Be sure to check with your venue prior to contracting your caterer.
  • Got staff? Staffing levels generally vary depending on the service type.  Be sure that the caterer is staffed properly to ensure the proper execution of you catering services based on the following service types:
    • Platted breakfast – one server per 30 guests
    • Platted Lunch – one server per 25 guests
    • Buffet lunch/breakfast – one server per 40 guests
    • Platted Dinner – one server per 20 guests
    • Buffet Dinner – one server per 30 guests
    • Bars – one bartender per 100 guests
  • What’s your order? Be sure to provide a well-rounded menu for your guests.  Try to include a beef, chicken and vegetarian option whenever possible.  Getting meal selection is imperative when offering a choice of meals.  When collecting meal choices is logistically challenging it is sometimes best to offer a duel entrée such as a Chicken/Salmon entrée.  Always be aware of any dietary restrictions, weather for diet or religious reasons and be sure to include these request in your catering order.
  • Hungry huh? Always ask the caterer how many ounces the entrée selection consists of (i.e. 6oz vs. 8 oz. steak) and how many pieces per person they are providing when ordering hors d’ oeuvres.  Here are some common serving suggestions for hors d’ oeuvres:
    • One hour reception followed by dinner – 3 pieces per person
    • One hour afternoon reception – 8 pieces per person
    • Evening Reception – 7-8 pieces for the first hour, 6-7 for the second hour
    • For longer evening receptions – 12-15 pieces per person
  • Save me a seat! No one wants to sit an overcrowded table.  Use these guidelines when determining your seating arraignments:
    • 60” rounds – 8-9 people per table
    • 66” rounds – 9-10 people per table
    • 72” rounds – 10-11 people per table

by John Collins, Director of Operations

Filed under: Colorado, Destination Management, Meetings, Meetings and Events, Multi-day Conference